Category: Direct Mail Marketing

16 Mar 2018
Image of couple in Detroit won over by direct mail marketing.

Is Direct Mail The Secret Marketing Weapon of 2018?

It’s 2018. Baby Boomers are in their six­ties, Gen­er­a­tion Xers are in their for­ties, and Mil­len­ni­als are in their thir­ties. Now Gen­er­a­tion Z is on the scene and they are a con­sumer force to be reck­oned with. While pre­vi­ous gen­er­a­tions cer­tain­ly mat­ter when it comes to mar­ket­ing, these young peo­ple, most­ly teenagers at this point, […]

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